down for idea sex? NSFW

“This is probably one of my favorite emails I’ve ever gotten about writing. The condom metaphor is an instant classic! Rock on.”

Pretty sure this is my favorite email i’ve ever received. At first I was like wtf is Ryan talking about now, but then I was like, the actually kinda makes sense.”

“I actually had sex this morning, sex is everywhere at the moment. Sex in bed, the living room and now in my inbox. Thank you Ryan.”


 

I had an idea this morning. Thought you might dig. My instinct was telling me to turn it into a video animation to illustrate the idea.

But I figure WTF if I can’t do it with words, I ain’t shit.

And I think the visual will be better if you see it for yourself.

IDEA SEX.

Here we go:

If you’re anything like me, when you feel stuck when you’re trying to do creative work, it’s not a good time.

I beat myself up a lot. Like, A LOT.

Besides just knowing that I’m really good at this stuff, I even have this internet persona of a straight CREATIVE GENIUS (don’t lie. you think that too.), so I have that hanging over me too.

SUCH A BURDEN. UGGGHHH.

When I’m feeling just fucking flat or uninspired, or I don’t know what to talk about, or what I should be doing, or if any of it is even worth it…

My go-to approach is to just “open the fucking valve,” and let a bunch of shit come out.

Kinda like the ol “give yourself permission to do bad work. It’s part of the process etc.”

Except this visual is better.

Imagine your brain has all of these “idea balls” inside of it.

🔵🔴🔵🔴🔴🔵

🔴🔴🔵🔵🔴🔵🔴

🔵🔴🔴🔴🔵🔵🔴🔵

🔵🔴🔵🔴🔴🔴🔴

🔵🔵🔴🔵🔴🔵

Big ones, small ones, red ones, blue ones.

Reds and blues are on a spectrum where the Darkest Red means “Negative Tone.” And brightest blue means “Positive Tone.”

They’re not “bad” and “good,” though.

Just different shades of red and blue.

Blue balls might be ideas like:

something that happened last night that made you laugh
an idea for a post you had last week
a nice text message you got
some piece of a project you’re working on
your Instagram post got a bunch of likes and comments
plans for the weekend
dinner reservation for Friday night
that concert next weekend
the yoga class you’re going to tonight

Red balls might be ideas, thoughts, or beliefs like:

“I’m not good enough.”
“I am a shitty writer.”
“Everyone makes better content than me.”
“I wish I wasn’t so lazy.”
“I’m such a procrastinator.”
“OMG I don’t have any money, and everyone hates me.”
“Why isn’t anyone signing up?”

You get the gist.

So you have all of these idea-balls in your brain, and it’s just fucking packed. They can barely move.

We know that creative insight, imagination, and inspiration comes from connecting disparate ideas.

And not just in the hippie abstract sense, but also physiologically inside the structures of the brain.

Neurons literally connect with other neurons.

There is actual substrate.

So now imagine that there are two blue balls on opposite sides of your brain that would make for an ideal idea-pair, but they can’t see each other, let alone connect.

Or maybe that cute little red ball over there would match up perfectly with that bright blue ball in the corner – but that big ‘ol nasty “I’m not a good writer” maroon ball is cockblocking.

Not good.

The goal here is to create an optimal environment for Idea Sex and infuse it with pheromones.

So you make some room for the balls to move around and scope the talent.

And you help out by getting rid of the annoying ones.

Especially those nasty red balls right by the door. (on the page, this would look like you saying what you’re feeling in the moment. just put it in words.)

And even some of the pretty, small blue ones.

It doesn’t matter. They’ll probably be back tomorrow, and they can have their turn.

As you open the valve and start unloading, you’ll end up with a wide range of talent left in the room, and much more space to work and hook them up.

You’ll have some straight fucking stunner 10’s.

And then some busted ass 3’s and 4’s.

Sometimes a Blue 10 should totally bang a Red 4 just to say they did.

Sometimes a Red 3 just needs a chance with a Blue 9 to get their confidence back.

No condoms.

Just raw dog idea fucking.

Like the good ‘ol days.

OK. This got weird. But the valve was open.

SO FUCKING DEAL WITH IT.

Here’s how to do it:

It’s kinda like free-writing where you just let it go stream-of-consciousness style.

But one caveat: use a writing application that has a feature to turn off the Backspace key.

I use DRAFT. It’s a web-based app that runs in the browser. It has a feature called “Hemingway Mode: write now; edit later.”

And it’s free.

For me, typing works better than pen and paper because I’m way faster and I can’t use any creative tricks to edit myself on the page.

And editing yourself is like wearing a condom. The ideas can’t go deep and fully connect.

Today, I started with:

“You just have to start. Start writing something. I know the feling when you feel like cloudy and lost and stuck and frustrated like you don’t know what ou want to do.. that’s exactly when you have to just start doing something. All of that shit in your head is clouding your vision… you have to open a fucking valve , man. You have to let sotmehing out so shit has room to move aronund…  you want to connect one idea to another one that isn’t sitting right next to it.. if them shits are all pressed up against one another , they won’t be able to get there.”

Literally. That’s copy and pasted from my document. I’m not making it up to strengthen my point.

You’ll see that it led me straight into the Idea Ball Sex visual that I’m presenting to you now – which I’ve been excited about since those balls hooked up.

It didn’t even take long.

But sometimes it does.

10 minutes, 20 minutes, 30 minutes.. some days, it just feels like a dry spell.

But 99.999% of the time, something “good” happens.

Even if it doesn’t feel “good” in the moment, some connection was made.

A couple of balls definitely fucked and there’s a baby on the way. Baby.

Today’s wasn’t even a moonlit, passionate fusion of two perfect blue balls.

It was a three-way hatefuck. 🤬

A couple of mean red balls. 🔴🔴

And a straight-up dime-piece blue ball with perfect abs and a million-dollar smile. 🔵😏

I started the document talking to myself about how I was stuck. Giving myself advice, but also kinda using my  “internet voice.” Whatever, I can’t control that.

If I were able to backspace, I probably would have.

But that’s the cool thing: the red balls are often the most interesting things you got.

They’re the things that most people can connect with.

So it’s not about getting rid of the red balls, and the negative beliefs, and the stories you repeat to yourself over and over again.

Those are the things that help you fuse your ideas with a unique, “authentic” voice. Just like how I’m showing you my spin on a traditional free-writing exercise.

The key to being able to do great work while those “negative” ideas are on repeat in your mind is to get them onto the page so you can work with them.

I REPEAT: BEAT THE SHIT OUT OF YOURSELF ON THE PAGE. NOT IN YOUR HEAD.

Doing it in your head just creates more big nasty red balls, and they take over the whole damn party.

Get it? Got it? Good.

A couple of things:

Turn your phone off when you do this and don’t look at Social Media.

The point of opening the valve is to make space for your balls to mingle.

Looking at Instagram is like letting other peoples shitty balls in your head.

It’s hard enough as it is.

Go get ’em, Tiger.

Open the fucking valve.

-Ry

PS – hopefully this actually was entirely safe for work and that NSFW in warning in the subject didn’t even register. Because if it wasn’t… fuck that work.

PPS – We’re working hard on Magic Pixel Dust and Project X. I’ll have some news for you soon.

If you haven’t already, register at whatismagicpixeldust.com.

(it’s about how to get 1000 True Fans with Facebook & Instagram advertising.)


“This made me smile big time.”

“Fucking brilliant… and ballsy dude.”

“This is great, Ryan. Thanks for the graphic content. Strong analogy.”

“Thank you for the morning chuckle and creative project.”

“This is fucking gold, Ryan! Thanks for the virtual kick in the butt. Inspiration follows action.”

“The screenshot of Kassidy’s comment, “you’re wild” makes total sense now.”

“Clever shit man.”

“This one was one of your weirdest analogies I’ve read but… YOU’RE A GENIUS. And the valve is open.”

“Great advice and some funny ass shit!”

“THIS IS AWESOME. And ratchet. Thank you again.”

“This is incredible.”

It Might Get Strange

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